Klaviyo email and SMS for Shopify brands doing $30k+ a month
We plan, write and build the flows, campaigns and segments that turn first orders into repeat revenue. Copy comes first, because that's what your customers actually read.
Four quick questions, then a 30-minute call. We review your Klaviyo account before we speak, and you keep the findings either way.
Hi Maya,
You left the Daily Barrier Cream in your checkout. Fair enough. It's a new routine, and you want to be sure it's worth it.
The line we see most in our reviews: "calmer skin by day four."2
Use it for 14 days. If it doesn't work for you, we'll refund it, and you don't need to send it back.3
Return to checkoutThese are the first four things we check in every audit. They're the most common gaps, and the quickest to fix.
New subscribers get 10% off and nothing else, so the ones who don't buy that day forget you.
What we changeA sequence that sells your brand and points each subscriber to the right first product, so the discount isn't doing all the work.
One reminder, then silence, even though most people who leave had a specific reason.
What we changeA short sequence that answers the usual reasons people leave: price, doubt and timing. Each email handles one.
Sending to people who stopped opening months ago drags down deliverability for everyone else.
What we changeEngagement-based segments, so your best customers hear from you more and inactive contacts stop hurting your inbox placement.
The customer you just paid to acquire hears nothing until the next sale email.
What we changePost-purchase and replenishment flows timed to how long your product actually lasts, so the second order isn't left to chance.
Full-service retention starts with a free audit, so we know exactly what your account needs. If you only need the words, our copy packages start smaller.
For Shopify brands doing $30k+ a month. Starts with your free Klaviyo audit.
One-off project
We plan, write, design and build the core flows in your Klaviyo account, then hand them over running.
Fixed fee, quoted after your audit
Ongoing
We run your email and SMS programme each month and keep improving what's already live.
Monthly retainer, quoted after your audit
You handle design and sending. We write the emails and SMS your customers read. No audit needed, so it suits brands under $30k a month or teams with their own designer.
Monthly
4 campaign emails a month, with subject lines and preview text.
$497 a month
Monthly
8 campaign emails a month, plus matching SMS for each send.
$897 a month
One-off
10 emails covering your welcome, abandoned checkout and post-purchase flows, ready to paste into Klaviyo.
$997 once
Ask about copy packages or email contact@vitalvoicecopywriting.com
These samples are written for fictional brands, so you can judge the writing for yourself. Client work will replace them as projects go live.
Welcome flow for a tea brand
Forty teas is a lot to choose from on day one, so here's a shortcut.
Our team drinks the Morning Rooibos more than anything else we make. No caffeine, a bit of vanilla, and it's still good when you forget it on your desk.
Try the Morning RooibosWhy it worksIt picks the first product for them. That's faster than sending a new subscriber to a 40-item catalogue.
Post-purchase flow for a supplement brand
You're three days into Ferro Iron. Honest answer: you probably won't feel different yet.
Most people notice more energy around week three, once their levels start to rise. Take it with breakfast, not with coffee.
Read the 30-day guideWhy it worksIt sets expectations, so customers don't give up before the product has had time to work.
Win-back flow for an apparel brand
When people returned the Harbor Chino, they said the same thing: too tight in the thigh.
So we recut it. Same fabric, more room, and the length is unchanged. Your size is in stock.
See the new fitWhy it worksIt brings lapsed buyers back with news, not a bigger discount than last time.
Tell us your revenue, platform and timing. If it's a fit, pick a 30-minute slot and give us view access to Klaviyo so we can review it first.
We show you the gaps in your flows, segments and campaigns, what each is likely costing you, and the order we'd fix them in.
Fix it yourself with our notes, or have us build it. Either way, you'll see the results in your Klaviyo dashboard.
From the founder
I started Vital Voice in 2024 after seeing the same pattern in Shopify brand after Shopify brand. Ads do the expensive work of winning a first order, then the welcome flow gets written in an afternoon and every campaign says "sale".
Every audit starts with me. I go through your flows, segments and campaign history before we speak, and I review every email before it reaches your list. If the revenue doesn't move, I'm the one you hold to it.
Every email is written from your reviews, support tickets and product data, then designed around the words. No recycled templates.
We report on flow and campaign revenue from Klaviyo every month. Open rates are a diagnostic, not the goal.
Score your own Klaviyo account in 15 minutes. One page covering the seven flows every Shopify brand should have running, and what good looks like in each.
The checklist is on its way to your inbox. If it isn't there in a few minutes, check your promotions or spam folder.
We review your Klaviyo account before the call: flows, segments, campaign performance and list health. On the call we walk you through what we found, what it's likely costing you, and what we'd fix first. You keep the notes.
Shopify brands doing $30k a month or more. Below that, there usually isn't enough traffic for flows to make a big difference.
It helps, because that's where we do our best work. If you're planning a move to Klaviyo, tell us on the call and we'll factor it into the plan.
Yes. Flow Build and Monthly Retention include design and building in Klaviyo. Copy Only is writing only, for brands with their own designer.
Flow Builds are a fixed project fee. Monthly Retention is a monthly retainer. We quote after the audit, once we know what your account actually needs.
New flows start earning the day they go live. Most brands have enough data to judge them after about 30 days of normal traffic.
Answer four quick questions to check it's a fit, then pick a time. We review your account before the call and show you the three changes we'd make first.
